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Faculty Profile

KIM Junghan's photo

KIM Junghan

Full-time Faculty
Assistant Professor of Marketing
Lee Kong Chian School of Business LKCSB

Education

2017

Ph.D. in Marketing
State University of New York at Buffalo

2010

M.S. in  Marketing
Yonsei University
2007 B.S. in Business Administration
Hongik University

Current Position(s) Held

2017 - Now

Assistant Professor of Marketing
Lee Kong Chian School of Business, Singapore Management University

Awards, Recognition and Honors

  • Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2021-23

  • Dean's Teaching Honor List Top Faculty Members, Singapore Management University, 2018-19

  • Dean's Teaching Honor List Top Faculty Members, Singapore Management University, 2017-18

  • Ph.D. Student Achievement Award, School of Management, SUNY-Buffalo, 2017

  • Dean’s Award for Research Excellence, School of Management, SUNY-Buffalo. 2016

  • Paul E. Green Award in Marketing, School of Management, SUNY-Buffalo, 2016

  • AMA Sheth Doctoral Consortium Fellow, London Business School, 2015

  • National Science Foundation Research Project Assistantship, 2015–2017

  • New York State/GSEU Professional Development Award, 2015

  • Graduate School Assistantship, SUNY-Buffalo, 2011–2017

  • Teaching Assistantship, Yonsei University, Spring 2008–Fall 2009

  • Fund Scholarship, Yonsei University, Spring 2009

  • Honor Scholarship, Hongik University, Spring 2006–Fall 2006

  

Research Interests

  • Visual Perception

  • Visualization

  

  • Inference-Making

  • Product Design, Usage, and Valuation

Selected Journal Articles (Refereed)
 

Kang, Seo Yoon, Junghan Kim, and Arun Lakshmanan, “Anatomical Depiction: How Showing a Product’s Inner Structure Shapes Product Valuations,” Journal of Marketing, forthcoming.
        *    The first two authors contributed equally.
 

Kim, Junghan and Arun Lakshmanan (2021), “Do Animated Line Graphs Increase Risk Inferences?” Journal of Marketing Research, 58 (3), 595–613.
 

Ghosh, Dipanjan, Andrew Olewnik, Kemper Lewis, Junghan Kim, and Arun Lakshaman (2017), “Cyber-Empathic Design: A Data-Driven Framework for Product Design,” Journal of Mechanical Design, 139 (9), 1–12. 
        *    Honorable Mention of the 2017 JMD Editors' Choice Award.
 

Kim, Junghan and Arun Lakshmanan (2015), “How Kinetic Property Shapes Novelty Perceptions,” Journal of Marketing, 79 (6), 94–111.
   
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Curriculum Vitae

Research Areas and Areas of Expertise

Strategic Priorities

Highlights
Junghan Kim is an award-winning marketing scholar whose research bridges visual perception, product design, and consumer inference-making, with impactful contributions to both academic theory and industry practice.

Recognized for methodological rigor and innovative integration of visual cognition with marketing science; recipient of multiple teaching and research awards; impactful in both academic and industry settings; strong record of collaboration and service; emphasizes actionable insights for product development and consumer engagement.

Focused research areas include Examines how visual and anatomical representations of products influence consumer perceptions, valuations, and decision-making; explores the intersection of product design, visualization, and consumer inference processes.
Areas of Expertise
Visual PerceptionVisualizationInference-MakingProduct DesignUsageValuation
This highlights are AI-generated content using the faculty's CV.

Education

2017

Ph.D. in Marketing
State University of New York at Buffalo

2010

M.S. in  Marketing
Yonsei University
2007 B.S. in Business Administration
Hongik University

Current Position(s) Held

2017 - Now

Assistant Professor of Marketing
Lee Kong Chian School of Business, Singapore Management University

Awards, Recognition and Honors

  • Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2021-23

  • Dean's Teaching Honor List Top Faculty Members, Singapore Management University, 2018-19

  • Dean's Teaching Honor List Top Faculty Members, Singapore Management University, 2017-18

  • Ph.D. Student Achievement Award, School of Management, SUNY-Buffalo, 2017

  • Dean’s Award for Research Excellence, School of Management, SUNY-Buffalo. 2016

  • Paul E. Green Award in Marketing, School of Management, SUNY-Buffalo, 2016

  • AMA Sheth Doctoral Consortium Fellow, London Business School, 2015

  • National Science Foundation Research Project Assistantship, 2015–2017

  • New York State/GSEU Professional Development Award, 2015

  • Graduate School Assistantship, SUNY-Buffalo, 2011–2017

  • Teaching Assistantship, Yonsei University, Spring 2008–Fall 2009

  • Fund Scholarship, Yonsei University, Spring 2009

  • Honor Scholarship, Hongik University, Spring 2006–Fall 2006

  

Research Interests

  • Visual Perception

  • Visualization

  

  • Inference-Making

  • Product Design, Usage, and Valuation

Selected Journal Articles (Refereed)
 

Kang, Seo Yoon, Junghan Kim, and Arun Lakshmanan, “Anatomical Depiction: How Showing a Product’s Inner Structure Shapes Product Valuations,” Journal of Marketing, forthcoming.
        *    The first two authors contributed equally.
 

Kim, Junghan and Arun Lakshmanan (2021), “Do Animated Line Graphs Increase Risk Inferences?” Journal of Marketing Research, 58 (3), 595–613.
 

Ghosh, Dipanjan, Andrew Olewnik, Kemper Lewis, Junghan Kim, and Arun Lakshaman (2017), “Cyber-Empathic Design: A Data-Driven Framework for Product Design,” Journal of Mechanical Design, 139 (9), 1–12. 
        *    Honorable Mention of the 2017 JMD Editors' Choice Award.
 

Kim, Junghan and Arun Lakshmanan (2015), “How Kinetic Property Shapes Novelty Perceptions,” Journal of Marketing, 79 (6), 94–111.