Faculty Profile

Highlights

These highlights are AI-generated using the faculty's CV and Google Scholar profile

Pascale Crama is a leading scholar in operations management, specializing in R&D project valuation, contract theory, and innovation systems, with significant contributions to research, education, and academic leadership.

Recognized for bridging rigorous operations research with practical applications in R&D, innovation, and supply chain management; impactful case studies and industry collaborations; leadership in academic publishing and professional societies; recipient of multiple awards for research, teaching, and service.

Focused research areas include Valuation and management of R&D projects, design and analysis of licensing and innovation contracts, project portfolio management, open innovation for SMEs, supply chain optimization, and the intersection of operations research with real-world business challenges.

Areas of Expertise

R&D Project ValuationContract TheoryProject Portfolio ManagementOperations Research and applications

Past Awarded Grant

Latest Publications

Education

2007	Ph.D in Management Science and Operations London Business School
2002	MSc in Business Economics and Engineering Katholieke Universiteit Leuven
1999	BSc in Business Economics Katholieke Universiteit Brussel

Current Position(s) Held

2022 - Now	Professor of Operations Management Lee Kong Chian School of Business, Singapore Management University
2016 - 2022	Associate Professor of Operations Management Lee Kong Chian School of Business, Singapore Management University
2007 - 2016	Assistant Professor of Operations Management Lee Kong Chian School of Business, Singapore Management University

Awards, Recognition and Honors

Lee Kong Chian Fellow (2017, 2020, 2021)

Meritorious Service Award, Manufacturing & Services Operations Management Journal (2016, 2019)

Winner of the 7th Annual INFORMS Case Competition (2006)., awarded at the INFORMS Conference in Pittsburgh for the case "Phytopharm plc" (with B. De Reyck and Z. Degraeve), 2006

Winner of the Fifth Annual INFORMS Case Competition (2004), awarded at the INFORMS Conference in Denver for the case "Project Portfolio Management at Novartis Pharma" (with B. De Reyck and Z. Degraeve), 2004

Economic and Social Science Research Council (ESRC) 1+3 Research Studentship , 2002 - 2006

Research Interests

R & D Project Valuation

Contract Theory

Project Portfolio Management

Operations Research and applications

Selected Journal Articles (Refereed)

Chen Z., W. Zhu, P. Crama, 2023, “Subcontracting and rework cost sharing in engineering-procurement-construction projects”. International Journal of Production Economics (available online).

Taneri N., P. Crama, 2021, “Turning the Tables: Licensing with Reciprocal Options”. Management Science 67(9) 5838-5836.

Crama P., F. J. Sting, Y. Wu, 2018, “Encouraging Help across Projects”. Management Science 65(3) 1408-1429.

Kotha R., P. Crama, P. H. Kim, 2018, “Experience and Signaling Value in Technology Licensing Contract Payment Structures”. Academy of Management Journal. 61(4) 1307-1342

Crama, P., B. De Reyck, N. Taneri. 2017, “Licensing Contracts: Control Rights and Options and Timing”. Management Science 63 1131-1149.

Popescu, D., P. Crama, 2016, “Revenue Optimization in Live Broadcasting”. Management Science 62 1145-1164.

Crama, P., B. De Reyck, Z. Degraeve, 2013, “Step by step. The benefits of stage-based R&D licensing contracts”. European Journal of Operational Research 224 572-582.

Wu Z., P. Crama, W. Zhu, 2012, “The Newsvendor’s Optimal Incentive Contracts for Multiple Advertisers”. European Journal of Operational Research 220 171-181.

Wu Z., W. Zhu, P. Crama, 2011, “The Newsvendor Problem with Advertising Revenue”. Manufacturing and Service Operations Management 13 281-296

Crama, P., B. De Reyck, Z. Degraeve, 2008, “Milestone Payments or Royalties? Contract Design for R&D Licensing”. Operations Research 56 1539-1552.