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Faculty Directory

Faculty Directory

Faculty Profile

Chris DU PLESSIS's photo

Chris DU PLESSIS

Full-time Faculty
Assistant Professor of Marketing
Lee Kong Chian School of Business LKCSB

Education

2017

Doctor of Philosophy, Marketing
Rotterdam School of Management, Erasmus University

2013

Master of Science, Management
INSEAD

2009

Bachelor of Business, Marketing (with First Class Honors)
University of Queensland

2008

Bachelor of Science, Physiology and Biomedical Science
University of Queensland
 

Current Position(s) Held

2017 - Now

Assistant Professor of Marketing
Lee Kong Chian School of Business, Singapore Management University
 

Awards, Recognition and Honors

  • Best 50 Undergraduate Professors, Poets & Quants, 2022

  • Dean’s Teaching Honour List, Singapore Management University, 2021 – 2022

  • Nominee, Most Promising Teacher Award, Singapore Management University, 2021 

  • Dean’s Teaching Honour List, Singapore Management University, 2020 - 2021

  • SMU Dean’s Teaching Honour List Top Faculty Members, 2019 - 2020

  • SMU Dean’s Teaching Honour List Top Faculty Members, 2018 – 2019

  • Winner: Best Student Paper, International Association for Conflict Management, 2016

  • Winner: Best Graduate Student Poster, Society for Personality and Social Psychology, 2016

  • Winner: Conference Travel Award, Society for Personality and Social Psychology, 2016

  • Winner: ERIM Talent Placement Award, Erasmus Research Institute of Management, 2016

  • Best Paper Proceedings (awarded to ~ 10% of papers), Academy of Management, 2016

  • AMA-Sheth Doctoral Consortium Fellow, 2016

  • Trans-Atlantic Doctoral Consortium (TADC) Fellow, 2016

  • Winner: Dissertation Proposal Award, Society for Consumer Psychology, 2015

  • Erasmus Trustfonds Scholarship, Erasmus University, 2015-2016

  • INSEAD PhD Scholarship and Tuition Waiver, 2011-2014

  

  • Australian Postgraduate Award, Australian Federal Government, 2010-2011

  • First Class Honors (Summa Cum Laude), University of Queensland, 2009

  • RSPCA Honors Scholarship, University of Queensland, 2008-2009
 

Grants

  • Co-Principle Investigator, Singapore Ministry of Educations (MOE) Academic Research Fund (AcRF) Tier 2 Grant, 2023 – 2026
  • Principle Investigator, Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2022 – 2024

  • Co-Principle Investigator, Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2020 – 2022

  • Principal Investigator, SMU Retail Centre of Excellence (RCoE) Research Grant, 2020 – 2022

  • Co-Principal Investigator, Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2019 – 2020

  • Principal Investigator, Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2018 – 2020

  • Co-Principal Investigator, Singapore Ministry of Education (MOE) Academic Research Fund (AcRF) Tier 1 Grant, 2018 – 2020

  • ERIM Talent Placement Award, Erasmus Research Institute of Management, 2016 – 2017

  • INSEAD R&D Grant, 2016

  • INSEAD R&D Grant, 2015
 

Research Interests

  • Social Influence

  • Social Hierarchies

  

  • Word of Mouth

  • Prosocial Behavior

  • Social Cognition

  • Attitudes

  • Consumer Decision-Making
 

Selected Journal Articles (Refereed)

  • du Plessis, Christilene, Serena D’Hooge and Steven Sweldens, “The Science of Creating Brand Associations: A Continuous Trinity Model Linking Brand Associations to Learning Processes,” Journal of Consumer Research, conditionally accepted.

  • du Plessis, Christilene, My Hoang Bao Nguyen, Trevor Foulk and Michael Schaerer, “Relative Power and Interpersonal Trust,” Journal of Personality and Social Psychology, forthcoming

  • Schaerer, Michael, Trevor Foulk, Christilene du Plessis, Min-Hsuan Tu and Satish Krishnan (2021), “Just Because You’re Powerless Doesn’t Mean They Aren’t Out to Get You: Low Power, Paranoia, and Aggression.” Organizational Behavior and Human Decision Processes, 165, 1 – 20.

  • Foulk, Trevor, Irene E. De Pater, Michael Schaerer, Christilene du Plessis, Randy Lee, and Amir Erez (2020), “It’s Lonely at the Bottom (Too): The Effects of Psychological Powerlessness on Social Closeness and Withdrawal Behaviors.” Personnel Psychology, 73 (2), 363 - 394.

  • Schaerer, Michael, Christilene du Plessis, Andy J. Yap and Stefan Thau (2018), “Low power individuals in social power research: A quantitative review, theoretical framework, and empirical test.” Organizational Behavior and Human Decision Processes, 149, 73 – 96. 

  
+65 68289655
Curriculum Vitae

Research Areas and Areas of Expertise